Jung von matt
Social Media Intern, Sports Department
Jung von Matt | Hamburg, Germany | July – August 2022
Client: adidas Germany
Overview
As part of the sports team at Jung von Matt, I worked on adidas Germany's Instagram account — managing day-to-day community management (DMs, reposts, and engagement with football players, athletes, and partner accounts), while also editing campaign photography from adidas photoshoots in Photoshop.
Influencer Strategy & Event Activation
I researched and sourced influencers aligned with the adidas brand for the Runners City Night event in Berlin, and developed trending content concepts for them to film on-site for the adidas account.
Example of local campaign with the Womens German National Football Team post on @adidasgermany Instagram
Example of activations done with influencer @rojin10 for the Runners City Night event